Ok, we just watched this thing and we still don’t know why we’re supposed to care about 901 tequila (unless, someone is buying us shots of the stuff).
The 30 second spot, directed by Justin Timberlake (who also just happens to be the owner of 901) features an attractive girl walking around spouting some mindless drivel about empires and cake that is somehow supposed to relate to the tequila that is being advertised. But honestly most dudes will probably just be glad that they get to see a little bit of skin near the end of this.
Uh, we love you JT but stick to acting, singing, dancing and wearing devastating hats for now. [Gawker]
