Saturday, November 9, 2024

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‘Be Kind Rewind’ Bumped Back Until February 22

Speaking of Michel Gondry and his new film, “Be Kind Rewind,” its soundtrack, its inventive marketing and all that (like we did today and the last few days). The film is being pushed. That’s right, originally due January 25, the film has been bumped back to February 22 according to our soundtrack sources (and Slashfilm has the same bit of info).

Does this mean ‘Rewind’ won’t play Sundance? Hard to tell and probably not, but it doesn’t bode well for the film that’s been bumped back numerous times (it was originally due in ’07) and late January is generally dumping-ground season for mediocre films not really worth the big-bucks marketing effort.

Also being bumped backwards is Katherine Heigl’s “27 Dresses,” a wretched-looking romantic comedy that we want to see only because we have a major crush on Heigl. Yes, occasionally we make poor cinematic choices too. At least we’re aware of them. The film was originally scheduled for January 11 and now it will be set for Jan 18. Not a major bump. The film probably can’t be worse than it already looks.

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