War Is Coming In Bloody New Trailer For 'American Gods'

To be clear: I’m not familiar with Neil Gaiman‘s source material, so my only information on “American Gods” is down to the cast (hey, Ian McShane and Crispin Glover!) and from Twitter, where I’ve learned there is a character named New God Internet. Uh, okay. Anyway, a new trailer for the Starz series is here and the fans seem to love it anyway.

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Essentially, the show will track the brewing battle between a variety of gods, and a helluva lot of blood will be spilled. Coming from Bryan Fuller (“Hannibal“), the highly stylized look is hardly a surprise. Here’s the synopsis:

When Shadow Moon is released from prison, he meets the mysterious Mr. Wednesday and a storm begins to brew, a storm that will change the course of his entire life. Left adrift by the recent death of his wife, and hired as Mr. Wednesday’s bodyguard, Shadow finds himself in the center of a world that he struggles to understand — a world where magic is real, where the Old Gods fear both irrelevance and the growing power of the New Gods. Mr. Wednesday seeks to build a coalition of Old Gods to defend their existence in this new America, and reclaim some of the influence that they’ve lost. Adapted from Neil Gaiman’s award-winning novel, Bryan Fuller and Michael Green serve as showrunners.

“American Gods” arrives on April 30th. Check out the trailer and SXSW panel below.