Quantum Of Diddy? Mogul Uses Frangrance Commercial As Audtion Tape To Announce Candidacy For Next James Bond Film

Diddy has made a “movie” for his new fragrance, “I Am King.” How humble, the commercial, sorry, movie, also titled “I Am King,” is straight up, Quantum of Diddy. You think it’s a coincidence? No Diddy write on YouTube, ” I would like to also announce that this is my audition tape for the next James Bond. There is a black president and it’s time for there to be a black Bond.” [via Vulture]

You think he’s being facetious, but Diddy already wanted to make a “Black Jason Bourne” movie and plus we all know he thinks he has a grasp on irony, but is far from it. We’re all for a black James Bond, but anyone but Diddy. Also Dids? We’re pretty sure Daniel Craig has a lock on this one for the foreseeable future. Also, let’s note, Diddy rides on a jet ski wearing a tuxedo in this thing, yes!

Rodrigo Perez
Rodrigo Perez
Born in Chile, raised in Canada, now living in Brooklyn, NY, Rodrigo Perez is the founder and editor-in-chief of The Playlist, which he launched in 2007. He has worked in entertainment journalism since 2000, including at MTV, and has written for SPIN, IndieWire, Pitchfork, Complex, Magnet, MuchMusic, and various music, film, and entertainment publications over the past two decades.

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