New Brüno Video On ‘Meinspace’: First Mistep In Viral Promotion?

Does it bother anyone or does anyone find it odd that “Brüno” ads keep calling “Borat,” so 2006, and with MySpace clearly being so 2007… is it strange that Brüno’s constant”Meinspace” references in the viral promotion for the film — featured in this new clip below — seems kind of dated?

We loved the footage we saw at SXSW, but have to admit this is pretty much the first, unfunny and forced element we’ve seen so far from “Brüno” marketing. The first misstep? $5,000 everyone just says this all just completely hysterical.

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Rodrigo Perez is the founder and editor-in-chief of The Playlist, which he launched in 2008. He has worked in entertainment journalism since 2000, including at MTV, and has written for SPIN, IndieWire, Pitchfork, Complex, Magnet, and various music, film, and entertainment publications over the past two decades.

Rodrigo Perez
Rodrigo Perez
Rodrigo Perez is the founder and editor-in-chief of The Playlist, which he launched in 2008. He has worked in entertainment journalism since 2000, including at MTV, and has written for SPIN, IndieWire, Pitchfork, Complex, Magnet, and various music, film, and entertainment publications over the past two decades.

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